This week, join our hosts Tori Homann & Jonathan Yasko as they welcome special guest Scott Sindle to discuss the critical aspects of partnering with a national brand! Learn the best practices for regional vendors looking to collaborate and thrive in the competitive market. Don’t miss out on this essential guide to successful brand partnerships!
Episode 26 | Is AI the New MVP of Your Marketing Team?
/
RSS Feed
Share
Link
Embed
We’ve said it once and we’ll say it again… if you’re not on the AI train, it’s time to hop on! Join hosts Tori and Jonathon as they sit down with CGPG Maintenance and Construction’s VP of Regional Business Development Shawn Black to discuss all things AI and marketing. We’ll get Shawn’s insights on the current state of AI, how marketers can start integrating it into their workflows, and why the human element is still important.
2024 is almost here and that means it’s time to look ahead to next year and beyond! Join hosts Tori and Jonathon as they sit down with NAS President & CEO John Yarger to discuss where the sign industry is trending in the new year. Plus, we’ll get John’s insights on AI, the economy, and what small to mid-sized businesses should really be paying attention to in 2024.
Episode 24 | Top Tips to Prep Your Branding Assets for the Holidays
/
RSS Feed
Share
Link
Embed
As we get into the busy holiday season, it’s imperative to make sure your business’s facility is looking it’s best to help attract customers. Today, we’re talking about preventative and reactive maintenance for those onsite branding assets: how to set up a preventative maintenance plan and what to do if you find yourself in need of repairs. Capturing holiday traffic is a whole lot easier with beautiful signage and we’ve got all the factors you should consider.
Episode 23 | Leveraging Vendor Relationships to Achieve Sustainability
/
RSS Feed
Share
Link
Embed
Your vendors are one of any business’s greatest assets, especially in a world that’s constantly changing. Learn alongside us as we talk with Bryn Battie, long-time FM industry professional and Senior Facilities Manager with Cava. We’re discussing how companies in California and New York–states that are pushing for reduced emissions–must be especially conscientious of their sustainability practices. Changing consumer expectations and governmental regulations surrounding sustainability require businesses to lean on their vendors more than ever before. Harnessing the power of your vendors to adopt sustainable practices in a meaningful way will help your company thrive long into the future.
Episode 22 | How Active Listening Can Level Up Your Pro Relationships
/
RSS Feed
Share
Link
Embed
Active listening is one of the best ways to improve your professional relationships. We talk with expert guest Emily Shaw about how to listen well with not just your ears, but your whole body!
Episode 21 | Sustainable Leadership: Leading with a Focus on ESG
/
RSS Feed
Share
Link
Embed
This week we’re covering the importance of environmental, sustainability, and governance (ESG) practices for businesses. With guest Brian Lowell French, we’re breaking down the complexities of ESG and how to make it accessible and meaningful for companies of all sizes.